The Friends of DDI program enables suppliers and retailers in the diamond industry to support our work, and respond to consumer concerns over ethical diamonds.
Position your business to respond to consumers’ preferences for ethical jewellery by supporting DDI’s work on “development diamonds”.
Pursue your personal aspiration for ethical diamonds.
Play a role in advancing the sustainable, social and economic development of under-privileged members of the diamond industry family.
Stay informed about DDI and the difference it makes throughout your industry: from miners to consumers.

Become a Friend of DDI International:

Eureka Friend
Annual Subscription $250
Sponsorship: $0 - $250
Jubilee Friend
Annual Subscription $250
Sponsorship: $0 - $3000
Millennium Star
Annual Subscription $250
Sponsorship: $3000

What you get for your Friendship Level:

Green Green Green A selection of materials detailing DDI’s work with artisanal diamond miners in Africa and South America that also highlights our positive linkages with you.
Green Green Green Open invitations to participate and network at relevant local DDI-associated events including workshops, seminars, launches, talks and roundtables.
Green Green Green An attractive counter display bringing to the attention of customers that you support DDI.
Green Green Green Acknowledgement at DDI events and at presentations.
Green Green Green A certificate recognizing your support to DDI.
Green Green Green Acknowledgement of your support on DDI’s website.
Green Green Listing in DDI’s Annual Report.
Green Green Recognition of your support on DDI’s website, with your logo and a link to your website.
Green A banner highlighting your support to DDI, for display at trade shows or similar events.
Green A profile of your CSR activities in DDI’s upcoming Newsletter - “dDiscourse”.
Green A press release about the retailers sponsorship of DDI.
Green DDI project reports.

Friendships Level: What's in a Name?



In 1866, the rough stone, which weighed 24 carats, was discovered in South Africa by children playing in the bushes. Their unsuspecting parents gave the stone away to their neighbours, who suspected that it was a valuable gem. In 1867, the stone was tested and confirmed to be a diamond. For the next one hundred years, ownership of the stone changed hands several times. In 1967, it was offered as a gift to the South African government. It is currently on display at the Mine Museum in Kimberley, South Africa. The ‘Friends’ joining us, are a diamond in the rough, and represent quite a find for us as echoed in the name ‘Eureka’.


The Golden Jubilee

The final cut of the Golden Jubilee, which was described by its master cutter as a “Fire-Rose cushion shape”, left everyone in awe. It is one of the world’s largest faceted diamonds. It was discovered in 1985, in the Premier Mine in South Africa. The rough stone weighed 775 carats. The Golden Jubilee was presented to the King of Thailand in 1997 for the 50th anniversary of his coronation. The stone has been blessed by Pope John Paul II, the Supreme Buddhist Patriarch and the Supreme Imam in Thailand. We chose this name, to underscore our anticipation of a lasting friendship through “Friends of DDI International”.


The Millennium Star

Unveiled to the world on the eve of the new millennium, the Millennium Star was discovered a decade earlier in alluvial deposits in the Mbuji-Mayi district of the Democratic Republic of Congo. It is one of the world’s largest known top-colour diamonds. The original rough stone was 777 carats. Following several months of planning, it was cut into three pieces, with the Millennium Star being the largest piece. This name reflects our link with the Millennium Development Goals, in line with our development aspirations for artisanal diamond miners.